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    1. Home
    2. Beth Ryan
    3. Page 98

    Beth Ryan - Content Editor & Brand Copywriter

    Beth Ryan is a beauty and wellness writer who makes salon treatments readable, relatable, and occasionally irresistible. From TikTok hair trends to skincare hacks and seasonal nail inspo, she turns what’s trending in hair, nails, and beauty into stories worth reading (and sharing).

    As Content Editor & Brand Copywriter at Treatwell, Beth brings campaigns, blogs, and brand storytelling to life across Europe, blending creativity with commercial impact. She joined the London marketing team in 2021 after starting her career in Treatwell’s Barcelona office supporting salons and customers, giving her an insider’s view of salon-life, self-care, and what clients really want.

    Beth graduated in English Literature & History from the University of Leeds and has been obsessed with words and storytelling for as long as she can remember.

    Liverpool-born, London-based, and permanently curious, she believes beauty writing should inform, delight, and never take itself too seriously.

    Off-duty, she’s probably testing a new treatment “for research” or debating whether to get a fringe (again).

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    Why self-care matters: small things you can do today to feel better tomorrow

    25 May 2018 by Beth Ryan

    Recognising the ongoing struggle to end the stigma against mental health is important, and it’s too easily forgotten that this is an issue affecting men and women alike, all year round. Feelings of low mood, anxiety and stress, are often exacerbated by the hectic 9-5. So, while we wouldn’t dare to unpick the broad subject in a 3 minute article (and ongoing issues should be … [Read more...] about Why self-care matters: small things you can do today to feel better tomorrow

    4 health boosting benefits of deep tissue massage

    25 May 2018 by Beth Ryan

    In our book, deep tissue massage should be up there with goji berries, kale and avocado when it comes to health benefits. And talking of books, we could literally write one about the perks of this therapy. It works the muscles deep down inside your body – those ones you never knew you had – so can actively help to heal aches and pains. On second thoughts, our diaries are pretty … [Read more...] about 4 health boosting benefits of deep tissue massage

    Why (and how) you should clean your makeup brushes

    24 May 2018 by Beth Ryan

    What would you do if we told you there could be more bacteria on your makeup brushes than your toilet seat? Yep, for real. Dirty brushes accumulate oil, dust and dirt, so each time you use them, you’re spreading microbes straight across your skin. You’re not alone in blissful brush ignorance: 72% of us aren’t cleaning our tools regularly. But if the thought of microbe colonies … [Read more...] about Why (and how) you should clean your makeup brushes

    We answer Google’s 10 most-asked beauty questions

    23 May 2018 by Beth Ryan

    Retinoids, halo brows, baby scan nail art: the world of beauty is an intriguing place. Google helped us heaps with our beauty q’s recently, so we’ve rounded up the top ten into one location. From skin fixers, to lippy application, here are the most-searched beauty questions and our answers to all of ‘em. You’re welcome. By Rachel Spedding How do you effectively reduce the … [Read more...] about We answer Google’s 10 most-asked beauty questions

    So long, layers – here are 4 ways to pull off the blunt cut

    23 May 2018 by Beth Ryan

    We’re as loyal to soft, feminine layers as the next millennial, but the blunt cut’s strong entry into the spotlight has caught our attention. That sharp finish is too striking to overlook.   Blunt cuts can make your hair look and feel healthier as they get rid of straggly ends. Sure, it’s a bold style (five words: Uma Thurman in Pulp Fiction). But if … [Read more...] about So long, layers – here are 4 ways to pull off the blunt cut

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