1. Home
  2. Beth Ryan

Beth Ryan - Content Editor & Brand Copywriter

Beth Ryan is a beauty and wellness writer who makes salon treatments readable, relatable, and occasionally irresistible. From TikTok hair trends to skincare hacks and seasonal nail inspo, she turns what’s trending in hair, nails, and beauty into stories worth reading (and sharing).

As Content Editor & Brand Copywriter at Treatwell, Beth brings campaigns, blogs, and brand storytelling to life across Europe, blending creativity with commercial impact. She joined the London marketing team in 2021 after starting her career in Treatwell’s Barcelona office supporting salons and customers, giving her an insider’s view of salon-life, self-care, and what clients really want.

Beth graduated in English Literature & History from the University of Leeds and has been obsessed with words and storytelling for as long as she can remember.

Liverpool-born, London-based, and permanently curious, she believes beauty writing should inform, delight, and never take itself too seriously.

Off-duty, she’s probably testing a new treatment “for research” or debating whether to get a fringe (again).

LinkedIn

The Lisbon beauty guide: where to book when you don't speak the language

by

Fourteen salons across five neighbourhoods, all with verified reviews, visible prices, and instant online booking. A neighbourhood-by-neighbourhood guide to booking beauty in Lisbon. Why this guide exists You've booked the flight, the Airbnb in Alfama, and a table at that place everyone mentions on the travel forums. But somewhere between the pastéis de nata and the … [Read more...] about The Lisbon beauty guide: where to book when you don't speak the language

The Athens beauty guide: salons worth booking from the Acropolis to the coast

by

Six neighbourhoods, thirty salons, and the kind of verified reviews, visible prices, and instant online booking that make the whole thing easy. Here's where to book your next beauty appointment in Athens. Why this guide exists Athens does something to your skin that no other European city quite manages. It's the light, mostly. That particular Attic brightness that makes … [Read more...] about The Athens beauty guide: salons worth booking from the Acropolis to the coast

The insider’s beauty guide to Rome: where to book in every neighbourhood

by

A neighbourhood-by-neighbourhood guide to Rome’s best hair salons, nail bars, facial studios and spas, with verified reviews, transparent pricing, and the kind of instant online booking you’d have at home. Why this guide exists Things to book in Rome before you need them: a rooftop dinner, a Sunday visit to the Galleria Borghese, a Vatican skip-the-line, and … [Read more...] about The insider’s beauty guide to Rome: where to book in every neighbourhood

The barrios, the salons, the appointments worth booking: a beauty guide to Barcelona

by

The barrios, the addresses, the appointments worth booking. With verified reviews, prices that are visible before you walk in, and online booking that takes thirty seconds. Why this guide exists Welcome to Barcelona. The flat white in Gràcia is excellent, your Airbnb balcony is the right size, the Sagrada Família tickets are sorted, and your hair has just discovered … [Read more...] about The barrios, the salons, the appointments worth booking: a beauty guide to Barcelona

Bangs 101: the ultimate guide to finding your perfect fringe

by

Ever caught yourself staring at someone's perfectly choppy fringe on the Tube and thinking, "could I pull that off?" You're not alone. Whether you're after a subtle refresh or a full-on reinvention, a fringe is one of the easiest ways to transform your look without committing to a dramatic chop. The tricky part isn't deciding to get bangs - it's figuring out which type suits … [Read more...] about Bangs 101: the ultimate guide to finding your perfect fringe