Beth Ryan - Content Editor & Brand Copywriter

Beth Ryan is a beauty and wellness writer who makes salon treatments readable, relatable, and occasionally irresistible. From TikTok hair trends to skincare hacks and seasonal nail inspo, she turns what’s trending in hair, nails, and beauty into stories worth reading (and sharing).

As Content Editor & Brand Copywriter at Treatwell, Beth brings campaigns, blogs, and brand storytelling to life across Europe, blending creativity with commercial impact. She joined the London marketing team in 2021 after starting her career in Treatwell’s Barcelona office supporting salons and customers, giving her an insider’s view of salon-life, self-care, and what clients really want.

Beth graduated in English Literature & History from the University of Leeds and has been obsessed with words and storytelling for as long as she can remember.

Liverpool-born, London-based, and permanently curious, she believes beauty writing should inform, delight, and never take itself too seriously.

Off-duty, she’s probably testing a new treatment “for research” or debating whether to get a fringe (again).

How to nail a glossy (not gothy) black manicure

3 August 2016 by Beth Ryan

It’s set to be the nail trend of next season but we say why wait until then to start wearing it. Black, glossy and polished to within an inch of its life, we think this moody manicure could be the answer to the inevitable onset of summer nail fatigue (#nomorecoralplease!) True, at this time of year we should we be embracing the slim chance we have to do full on … [Read more...] about How to nail a glossy (not gothy) black manicure

Why you’ll love LVL lashes

1 August 2016 by Beth Ryan

LVL stands for lift, volume and length. If you want your lashes to have all three we suggest you try out this treatment like, now. A firm favourite among celebrities and makeup artists alike, who swear by its high impact results (think Michelle Keegan and Lisa Eldridge) an LVL treatment boosts your natural lashes without the need for extensions. It’s literally the … [Read more...] about Why you’ll love LVL lashes

5 of the most holistic massages in Leeds

29 July 2016 by Beth Ryan

Think of Leeds as the massage capital of the UK. With more massages on offer per square mile than any other city there’s no excuse for knotty knees, sore shoulders or aching backs. If you’re in the city and looking for a massage that works that little bit harder, then a holistic massage will hit the spot. Here’s where you’ll find the most soothing, relaxing and nurturing … [Read more...] about 5 of the most holistic massages in Leeds

The 8 most Instagram-able spas in the UK

29 July 2016 by Beth Ryan

Sure, ostensibly, a spa break is to help you recharge and refresh. You’re there to get your knots eased, your limbs lithe and your woes soothed. But, you know, if said spa just so happened to also have say, floor-to-ceiling windows with panoramic views, or a hot tub the size of a small principality, or the kind of relaxation area that wouldn’t look out of place in Architectural … [Read more...] about The 8 most Instagram-able spas in the UK

5 of the best blow dries in Manchester

28 July 2016 by Beth Ryan

Manchester we salute you. When it comes to the perfect blow dry, you know that it’s all about striking the right balance between bounce, body, shine and texture. In other words, not too overdone. Your city has blown us away with impressive hairdryer handling skills and tousled, touchable blow-outs that tick all the beauty boxes. From cool girl waves in the Northern … [Read more...] about 5 of the best blow dries in Manchester