Beth Ryan - Content Editor & Brand Copywriter

Beth Ryan is a beauty and wellness writer who makes salon treatments readable, relatable, and occasionally irresistible. From TikTok hair trends to skincare hacks and seasonal nail inspo, she turns what’s trending in hair, nails, and beauty into stories worth reading (and sharing).

As Content Editor & Brand Copywriter at Treatwell, Beth brings campaigns, blogs, and brand storytelling to life across Europe, blending creativity with commercial impact. She joined the London marketing team in 2021 after starting her career in Treatwell’s Barcelona office supporting salons and customers, giving her an insider’s view of salon-life, self-care, and what clients really want.

Beth graduated in English Literature & History from the University of Leeds and has been obsessed with words and storytelling for as long as she can remember.

Liverpool-born, London-based, and permanently curious, she believes beauty writing should inform, delight, and never take itself too seriously.

Off-duty, she’s probably testing a new treatment “for research” or debating whether to get a fringe (again).

Bright, bold and beautiful: mermaid eyelash extensions tried and tested

1 April 2018 by Beth Ryan

Mermaids and unicorns have been all over the beauty world recently. We’re talking rainbow highlighter palettes, mermaid hair, and now, coloured eyelash extensions, which really channel your inner 5-year-old. It’s the Instagram generation’s version of the early noughties blue mascara trend, and this is what you need to know about it. How long do coloured eyelash … [Read more...] about Bright, bold and beautiful: mermaid eyelash extensions tried and tested

How to find your dream massage therapist

29 March 2018 by Beth Ryan

A massage therapist who gets you can make the difference between a good massage and an incredible one. But finding that person can be a bit like browsing a box of chocolates. Take a sumptuous looking white chocolate shell that’s fruity on the inside. It’s interesting, sure, but you’ll probably want your therapist to be a bit more predictable. How do you … [Read more...] about How to find your dream massage therapist

Try these romantic treatments on your couple’s spa break

29 March 2018 by Beth Ryan

Couple’s spa breaks combine some of the best things in life: your other half, relaxation and pampering. While spending some alone time from Netflix is pretty romantic as far as we’re concerned, a spa break can turn it up a notch or two. With a long weekend of unwinding ahead, these treatments are sure to help you both de-stress, so get back to bed (massage bed that … [Read more...] about Try these romantic treatments on your couple’s spa break

A crystal healer answers your most asked questions for real

28 March 2018 by Beth Ryan

You’ve seen it on Instagram but what’s really behind #crystalhealing? Our Beauty Director Liz Hambleton sat down with author of The Power Of Crystal Healing, Emma Lucy Knowles to get to grips with those questions we all really want answered… … [Read more...] about A crystal healer answers your most asked questions for real

Threading vs waxing: the battle of the brows

28 March 2018 by Beth Ryan

Threading or waxing: it’s a close call. If you’re the kind of person who takes forever to decide on their starter (bruschetta or sweetbreads is a tough one) you might struggle to choose between the best treatment to tame your brows. There’s more to it than just speed versus accuracy. Should you choose threading or waxing for sensitive skin? Threading is a … [Read more...] about Threading vs waxing: the battle of the brows