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Beth Ryan - Content Editor & Brand Copywriter

Beth Ryan is a beauty and wellness writer who makes salon treatments readable, relatable, and occasionally irresistible. From TikTok hair trends to skincare hacks and seasonal nail inspo, she turns what’s trending in hair, nails, and beauty into stories worth reading (and sharing).

As Content Editor & Brand Copywriter at Treatwell, Beth brings campaigns, blogs, and brand storytelling to life across Europe, blending creativity with commercial impact. She joined the London marketing team in 2021 after starting her career in Treatwell’s Barcelona office supporting salons and customers, giving her an insider’s view of salon-life, self-care, and what clients really want.

Beth graduated in English Literature & History from the University of Leeds and has been obsessed with words and storytelling for as long as she can remember.

Liverpool-born, London-based, and permanently curious, she believes beauty writing should inform, delight, and never take itself too seriously.

Off-duty, she’s probably testing a new treatment “for research” or debating whether to get a fringe (again).

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How to trim your beard for the big day

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Alright grooms, you’ll be thinking about getting your facial hair in order before the big day. And because not all beards are created equal, we’re here, not unlike your future in-laws from now on, with some friendly advice. In preparation for the most well-documented day of your life, here’s our guide to a proper beard-trim. By Rachel Spedding When should you start grooming … [Read more...] about How to trim your beard for the big day

The Turkish Hammam in London – what to expect, and where to go

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After a 40-hour working week, the idea of spending an afternoon in a Middle Eastern, rose-infused, invigorating spa sounds intriguing. Hammam is a popular Turkish tradition that dates way back to 600AD. It’s believed to help not only with sleeping, but also with muscle relaxation, and if you’re yet to lie on a marble slab and be coated in fragrant frothy bubbles, you’ve got to … [Read more...] about The Turkish Hammam in London – what to expect, and where to go

Non-traditional wedding nails that will still look timeless in the photos

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The nude wedding manicure has reigned supreme for so long that it almost goes unquestioned. But the times they-are-a-changin’. Enter new wave wedding manicures: real pressed flowers, precision glitter, gold leaf and marble effect. Yes, you’re knee deep in wedding planning, but we recommend bumping nails to the top of your ‘to do’ list. Mainly because it beats re-doing your … [Read more...] about Non-traditional wedding nails that will still look timeless in the photos

The best facials in London

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If there’s one thing our Group Beauty Director Liz Hambleton has had a lot of, it’s facials. From a professional peel to a 24 Karat Gold skin smoother, here she walks you through her favourite facials in London… What types of facials can you book for skin tightening? You can book a Radio Frequency facial to lift, smooth and tighten your skin. This treatment uses RF … [Read more...] about The best facials in London

4 weddings and an outfit: how to recycle your wedding look without anyone noticing

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Like Keira Knightley – who’s stepped out in her Chanel wedding dress numerous times since tying the knot – everyone wants an excuse to wear a beloved outfit more than once. Unlike Keira, our budgets don’t give us much choice in the matter – and with four weddings in one summer, if it’s a different friendship group, you can bet your bottom dollar we’ll be re-wearing. Here’s … [Read more...] about 4 weddings and an outfit: how to recycle your wedding look without anyone noticing