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Beth Ryan - Content Editor & Brand Copywriter

Beth Ryan is a beauty and wellness writer who makes salon treatments readable, relatable, and occasionally irresistible. From TikTok hair trends to skincare hacks and seasonal nail inspo, she turns what’s trending in hair, nails, and beauty into stories worth reading (and sharing).

As Content Editor & Brand Copywriter at Treatwell, Beth brings campaigns, blogs, and brand storytelling to life across Europe, blending creativity with commercial impact. She joined the London marketing team in 2021 after starting her career in Treatwell’s Barcelona office supporting salons and customers, giving her an insider’s view of salon-life, self-care, and what clients really want.

Beth graduated in English Literature & History from the University of Leeds and has been obsessed with words and storytelling for as long as she can remember.

Liverpool-born, London-based, and permanently curious, she believes beauty writing should inform, delight, and never take itself too seriously.

Off-duty, she’s probably testing a new treatment “for research” or debating whether to get a fringe (again).

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Summer beauty myths busted

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Is it ok to swim with a spray tan? And does chlorine actually turn your hair green? Whether you’re holidaying or at home the hot months of summer can bring plenty of beauty confusion. From the golden rules of tanning to the how-tos of hair removal, there’s a lot of #fakenews out there. Not sure how to tell the fact from the fiction? We’ve busted this summer’s biggest beauty … [Read more...] about Summer beauty myths busted

At the Salon With: Em Sheldon, Blogger

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We’ll admit it. Here at Treatwell when it comes to beauty we’re totally nosy. What do you always book in for? What are your salon habits? And most importantly, what’s your favourite treatment? Whether you’re prepping for a holiday or perfecting your summer beauty checklist – we need all the deets. Introducing ‘At the Salon With’, our new monthly beauty series that lifts the lid … [Read more...] about At the Salon With: Em Sheldon, Blogger

Pearls: the fashion trend that’s taking over hair and beauty this summer…

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If you’ve had a peruse around Zara or Topshop lately, you may have noticed that pearls are fast becoming the go-to accessory of the season. From embellished denim to statement jewellery, if you’re hitting the highstreet this summer you’ll be hard pressed to find any item that isn’t encrusted with a pearl or two – and now like many fashion trends, it’s seeping into … [Read more...] about Pearls: the fashion trend that’s taking over hair and beauty this summer…

5 of the best facialist approved summer SPFs

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We don’t need to warn you about the importance of wearing suncream. From skin damage to wrinkles and even skin cancer, nowadays anyone who’s even remotely skin conscious will know that layering up with SPF as the weather gets hotter is key if you want to protect your face from the many dangers of sun exposure. So where to begin? Suncreams come a dime a dozen at any local … [Read more...] about 5 of the best facialist approved summer SPFs

Ask our editor: how to get a handle on your holiday hair

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As much as we all crave ‘beach hair’ (you’re saying you’ve never taken a photo of Candice, Miranda or Doutzen a la plage into the hairdressers?), all that sea, sun and surf isn’t so great for your locks. Beachy texture often means salt and chlorine giving your hair that undone, messy-wavy feel – which is all fun and games for a day or two, but when you get home and … [Read more...] about Ask our editor: how to get a handle on your holiday hair