To keep you nails healthy, the cuticle is pushed back along with any protien build up and the exess taken away, this promotes a healthy nail and nail growth as the nail grows from the root or matrix which is situated behind the cuticle, the cuticle is there to protect the root, so by keeping this healthy in turn your whole nail should hopefully be healthy. Also when applying your polish or ay other kind of enhancement, the products should not touch your cuticle, so keeping it neat and tidy helps with that side of things as well, hope that helps x ruth
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To make the nails look longer and more attractive.
the cuticle itself is not pushed down - only the excess growth of skin that has attached itself to the nail is pushed 'back' off the nail so that the nail can continue to grow looking neat & tidy :)