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    3. Pampered pets of instagram

    Pampered pets of instagram

    Published on 16 March 2016 - Last updated on 19 December 2025 by Beth Ryan

    Daily blow-outs, weekly pedicures and monthly massages; it might sounds like the beauty regime of dreams but for millions of pampered pets, it’s just a typical week. It’s no wonder the pet grooming industry is booming right now, with more and more people booking their furry friends in for a day of extreme pampering almost as often as they choose to book their own cut and colour. And we’re not just talking about your run of the mill tail trim, we’re talking dye jobs, blueberry facials, reiki and aromatherapy baths, just to name a few. From instafamous felines (grumpy cat anyone?) to celebrity canines garnering hundreds of thousands of followers on social media, we have officially entered the era of cute, with owners loving nothing more than spending their well-earned cash on treating their pets to some serious TLC.

    Just look at Lady Gaga’s prized French Bulldog Asia, who with a following of over 226K on Instagram alone has regular appointments with her doggie masseuse, or Marc Jacob’s Bull Terrier Neville, who is rumoured to be booked in for weekly sessions of doggie yoga, or ‘doga’ to help him unwind after a long and stressful day of hitting the streets of NYC. And don’t get us started on Karl Lagerfeld’s pet cat Choupette, who is said to have earned over £2,000,000 recently as the star of two major ad campaigns.

    If you haven’t jumped on the grooming bandwagon yet, you can find deluxe doggie hotels up and down the country just waiting to spoil your pet rotten. So next time you’re scrolling through your insta looking for some style inspiration, step aside Kendall, there’s a new style tribe in town. Four legs are better than two. Woof!

    FAQs

    What types of treatments can you book for your pet?

    Pets can receive a range of treatments including dye jobs, blueberry facials, reiki, and aromatherapy baths. Many grooming centres now offer these pampering services as well as standard grooming, inspired by trends seen with celebrities and social media pets.

    How often do pampered pets get grooming or spa treatments?

    Many pampered pets enjoy daily blow-outs, weekly pedicures, and monthly massages. This frequency reflects a growing trend where pet owners treat their pets with regular luxury routines similar to their own beauty schedules.

    Where can you find deluxe pet grooming services?

    You can find deluxe doggie hotels across the country that specialise in pampering pets. These places offer a variety of grooming, spa, and wellness treatments for your furry companions in a luxury setting.

    Which celebrity pets are famous for regular pampering?

    Lady Gaga’s French Bulldog Asia has over 226K followers on Instagram and gets regular doggie massages. Other famous pets include Marc Jacobs’ Bull Terrier Neville, who is booked for weekly ‘doga’ sessions, and Karl Lagerfeld’s cat Choupette, who is said to have recently earned over £2,000,000 from major ad campaigns.

    Why are more people booking extreme pampering for their pets?

    Pet pampering is booming as owners love spending their money to give pets serious TLC. The rise of social media celebrity pets has encouraged people to treat their animals to premium grooming and wellness routines, making four-legged friends a new style inspiration.

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