2% of the world’s total population is born a natural redhead. Fact. But even if you’re lucky enough to have been blessed with fiery auburn hair, just like blondes and brunettes, chances are you’re still looking for a product that can help boost the shade you were born with. And if you’re a bottle redhead, this applies to you too. So whether you’re a natural from root to tip or are faking it with a warm copper hue, these colour boosting products will increase the tone and vitality of your hair tenfold…
By Rebecca Hoffnung
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1 John Frieda - Radiant Red Colour Protection Shampoo, £5.99
Best for: prolonging the life of a bottled red shade
Designed to preserve vivid red colour and magnify shine, John Frieda’s Radiant Red Colour Protect Shampoo has an enhanced anti fade formula which helps to address the way red colour can lose its intensity over time. Perfect for maintaining rich, vibrant tones, using this product attracts light to your hair, which in turn amplifies and transforms its shade. Combine with the Radiant Red Conditioner for optimal effects.
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2 Oribe - Airbrush Root Touchup Spray in Red, £26.50
Best for: a cheeky touch up between colour sessions
Made with microfine pigments, Oribe’s Airbrush Touchup Spray will become your secret weapon if you’re feeling root-y between colour sessions. Blending in seamlessly with the natural colour of your hair, this subtle spray can be tucked into any makeup or handbag, featuring a quick drying formula that’s ideal for on-the-go touchups. It’s an immediate lift and also covers up greys instantly.
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3 Davines - Alchemic Conditioner for Natural and Coloured Red Hair, £19.60
Best for: lovers of natural and environmentally friendly ingredients
Heavenly scented and bright pink in colour, the Alchemic Conditioner for Natural and Coloured Red Hair by Davines is designed to intensify and protect your hair colour, while leaving it super shiny and soft. Combining high-grade natural ingredients with first-rate scientific rigour, this luxurious conditioner contains hydrolized milk proteins that deeply moisturise and protect hair, and is formulated with strong colour pigments to enhance and maintain your colour for a vibrant, long lasting effect. Use alongside their alchemic shampoo for visibly brightened hair.
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4 Pureology - Reviving Red Shamp’oil, £29
Best for: a deep colour cleanse
If you’re looking to reinvigorate your colour-treated hair, Pureology’s Reviving Red Shamp’oil is perfect for a seriously deep cleanse without stripping it. Complete with an Anti-Fade Complex, this rich and repairing shampoo also helps to restore your hair’s protective lipid layer, sealing the cuticle to prevent further damage, while also reducing colour bleeding and fading. In other words, you’re sorted.
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5 Wella Professionals, Colour Recharge Conditioner in Red, £12
Best for: quick and noticeable results
Lightweight yet deeply nourishing, the Colour Recharge Conditioner in Red by Wella Professionals is perfect for keeping your hair looking salon perfect for weeks if not months on end. Also available for warmer red tones, it’s designed to maintain your colour’s vibrancy, and works to refresh and enhance your natural or colour treated tones, boasting an innovative formula that gives quick and noticeable results after just a couple of uses. And did we mention it’ll also leave your hair seriously soft and silky? Bonus.