Best for: A bespoke solution
It’s a fact that frequent washing can cause blonde hair to go yellow or brassy. Not only does the wrong kind of water affect its tone, shampoo can strip the lighter, more flattering pigments out of hair too, leaving it brittle and discoloured. Which is where this deeply nourishing treatment from the King of Colour, Josh Wood, steps in. Simply use the dial up system to play around with the violet-toner-to-concentrated-conditioner-ratio (purple counteracts the yellow), depending on the state of your colour. Have we mentioned that the Quinoa Protein, Shea Butter and Inca Inchi Oil will boost your hair’s softness and shine too?