It’s official: Salon International returns each October at ExCeL London, and Treatwell is attending for our first ever year. And, what’s more – we’ll be partnering with the British Beauty Council for some exclusive exhibitions. From panels to speeches; exhibitions to competitions, seminars to workshops, and even discounts and giveaways – Salon International is really the show that has it all, including:
- 40,000+ visitors over 3 days
- 170+ exhibitors – including Treatwell (located at stand U160, next to the HJ stage)
- For the first time ever, a ‘Beauty Village’ where beauty professionals can take part in the action
We’re so excited to take part in Salon International, and we even have an exclusive discount code for all of our users, readers, and beauty professionals to use. Read on to find out more. 👀

What is Salon International?
Salon International is the trade show at the heart of the hairdressing industry. It’s a totally unique annual gathering of industry professionals – dedicated to showcasing British hairdressing and celebrating the constantly evolving hairdressing industry.
Salon International is a truly unmissable event for anyone involved in the hair or beauty industry. It’s the perfect place to connect with other industry professionals, learn invaluable new skills, meet distributors, promote products and raise brand awareness.
Here are just four (of many) reasons you should join us this year:
- Co-partnership between Treatwell and the British Beauty Council, where we’ll be discussing sustainability, salon business growth, customer acquisition, and much (much) more
- An interactive and innovative Treatwell exhibition stand, showcasing the best of salon technology. Plus, we’ll be hosting a variety of entertainment including a DJ set and a photobooth
- A daily hair show attended by Treatwell, along with one of our global ambassadors and a finalist of the Alternative Hair Show
- Plenty of goodies including an exclusive Treatwell PRO giveaway through Salon International’s official social media channels
- Education and training – live demonstrations, seminars, and workshops, as well as new trends and products to get inspired by
- Networking and connecting – hundreds of industry experts to meet and interact with – both to develop professional knowledge, and build business contacts
How do I get involved?
Tickets to Salon International can be bought through their official website here, and the prices are as follows:
One-day entry: £20
Two-day entry: £35
Three-day entry: £45
Plus, get an exclusive discount on ticket prices by using code EXHIB10 at checkout.
The good-to-knows:
Dates:
8th-10th October
Opening times:
Saturday 8th October: 10am – 5pm
Sunday 9th October: 10am – 6.30pm
Monday 10th October: 10am – 5pm
Venue location:
ExCeL London, One Western Gateway, Royal Victoria Dock, London E16 1XL
Treatwell exhibition location:
Stand U160 (next to the HJ stage)

What’s on?
Exhibitors
Like every year, Salon International has a jam-packed programme of exciting exhibitions in store for us. From Wella to Revlon, some of the world’s biggest hairdressing brands will be involved, as well as plenty of up-and-coming hairdressing brands and stars. (And, of course, Treatwell – we’ll be attending multiple live shows, and can be found throughout the even at U160 – next to the HJ stage). A full list of exhibitors can be found on Salon International’s website here.
Live stages
On top of the countless stands and exhibitions, there’ll also be three incredible live stages showcasing the industry’s top talents, where you can get inspired by the latest tips, techniques, and trends to take back to the salon. Here’s a full list of the timetable of the live shows:
HJ Stage
Hosted by Marie Nieuwoudt
Saturday 8 October
10.30 – 11.10 – Stacey Whyte
11.15 – 11.55 – Krysia West
12.00 – 12.40 – G&E McIntyre
12.45 – 13.25 – Tracey Ann Smith
14.15 – 14.55 – Jayson Gray
15.00 – 15.40 – Zenoti, Stewart Roberts – Haircuts4Homeless
15.45 – 16.25 – Georgia Bell
16.30 – 17.00 – TBC
Sunday 9 October
10.30 – 11.10 – Rick Roberts
11.15 – 11.55 – Martin Crean
12.00 – 12.40 – Crazy Colour, Sophia Hilton
12.45 – 13.25 – Zenoti, Stewart Roberts – Haircuts4Homeless
13.30 – 14.10 – Denman, Desmond Murray
14.15 – 14.55 – Mark Leeson
15.00 – 15.40 – Suzie McGill
15.45 – 16.25 – Blue Tit
16.30 – 17.10 – John Spanton for Angelo Seminara
17.15 – 17.55 – Extensions competition announcement
Monday 10 October
10.30 – 11.10 – Jack Mead
12.00 – 12.40 – Marc Antoni
12.45 – 13.45 – Denman, Denman Stage Star
13.50 – 14.30 – Danilo Giangreco
14.35 – 15.15 – Andrew Barton
16.05 – 16.40 – TBC
Modern Barber Stage
Hosted by Danny Robinson
Saturday 8 October
10.30 – 11.10 – Haircuts4Homeless
11.15 – 11.55 – Mike Taylor
12.00 – 12.40 – Hairforce 1
12.45 – 13.25 – Lions Barber Collective
13.30 – 14.10 – Mic Damiano
14.15 – 14.55 – Peter Nunez
15.00 – 15.40 – Jarred Liddington
15.45 – 16.25 – Fella
Sunday 9 October
10.30 – 11.10 – Sirak Kebede
11:15 – 11:55 – Manifesto
12.00 – 12.40 – Barber Josh.OP, Marie Rainsford and Tony Forrest
12.45 – 13.25 – Andrea Raymond
13.30 – 14.10 – Bengie
14.15 – 14.55 – Danny Robinson and Jay Majors
15.00 – 15.40 – Hayden Cassidy
15.45 – 16.25 – Ian Harrold
16.30 – 17.10 – Kevin Luchmun
Monday 10 October
10.30 – 11.10 – Phil Jarman
11:15 – 11:55 – Smith England
12.00 – 12.40 – Cresswell Barber Co
12.45 – 13.25 – Alan Beak
13.30 – 14.10 – Mr Official
15.00 – 15.40 – Maxwell Oliver
15.45 – 16.25 – Danny Robinson, Jay Majors and Hayden Cassidy
Colour Stage
Saturday 8 October
10.00 – POD 1, Gunel Kelly
11.30 – POD 1, Jaymz Marsters
13.00 – POD 1, Jack Howard
14.30 – POD 1, Bruno Marc
16:00 – POD 1, TBC
Sunday 9 October
10.00 – POD 1, Becky Sutherland
11.30 – POD 1, Toni&Guy
13:00 – POD 1, Suzie McGill
14:30 – POD 1, Jack Howard
16:00 – POD 1, Lydia Wolfe
Monday 10 October
10.00 – POD 1, Blue Tit
11.30 – POD 1, Robert Kirby
13.00 – POD 1, Crazy Colour, Brooke Evans,
14.30- POD 1, Heffy Wheeler

Treatwell x Salon International: discover our seamless salon management software
Treatwell PRO is Europe’s leading management software for hair and beauty professionals. It’s powerful, easy to use, and already trusted by a community of over 40,000 beauty professionals across Europe.
From online booking and connecting with new clients, to smart salon management and analytics – Treatwell is the all-in-one solution that can transform your business.
To find out more, make sure to come and visit us at stand U160 at Salon International to request a free demo from one of our experts.
Why choose Treatwell PRO?
Our management software is designed with hair and beauty professionals in mind.
Discover the innovative features that make Treatwell PRO Europe’s leading salon management software:
- Digital calendar
- Online visibility
- Marketing, promotions and communications
- Cash, invoices and payments
- Analytics and reporting
- Stock management
All of this (and more) – available at your fingertips, on any device.
Join us each October for Salon International, for three days of exhibitions, opportunities, and experiences. And don’t forget to use code EXHIB10 at checkout for an exclusive discount on your ticket price. We’ll see you there!
FAQs
How much do Salon International tickets cost for salon professionals?
A one-day ticket is £20, a two-day ticket is £35, and a three-day ticket is £45. Use code EXHIB10 at checkout to get an exclusive discount on your ticket price. Tickets can be purchased directly through the event’s official website.
When and where is Salon International held each year?
Salon International takes place every October at ExCeL London, located at One Western Gateway, Royal Victoria Dock, London E16 1XL. The upcoming dates are from 8th to 10th October, with daily opening times ranging from 10am to 6.30pm depending on the day.
What main benefits does Salon International offer salon owners?
Salon International offers education, networking, and industry exposure for professionals. Enjoy live demonstrations, seminars, and workshops, plus meet distributors, promote products, and raise brand awareness. The event brings together 40,000+ visitors and over 170 exhibitors across three days.
What features can you discover at the Treatwell stand at Salon International?
At stand U160 (next to the HJ stage), experience an interactive Treatwell exhibition stand, live shows, and entertainment such as a DJ set and photobooth. Request a free demo of Treatwell PRO management software from one of our experts and take part in exclusive giveaways.
How can Treatwell PRO help manage your salon business?
Treatwell PRO provides tools for digital calendar, online visibility, marketing, payments, analytics, and stock management. It is trusted by over 40,000 beauty professionals across Europe and designed to streamline salon operations. Use Treatwell PRO to connect with new clients and promote your services effectively.


